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The essential steps to fundraising success.

The must have guide to the must do actions for everyone responsible for fundraising success. It takes you from initial concept to successful completion, step by logical step in 1 hour.

Designed specially for those with responsibility for the fundraising campaign, but who are not themselves professional fundraisers – Campaign chairs, board members, senior executives; AND a great tool to help fundraisers focus everyone engaged in the fundraising effort.

Available in Kindle or Paperback versions from Amazon.


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  • “An invaluable tool… I would recommend this book to anyone starting on a fundraising journey and all those involved with existing projects.”

    — ANNA GREGOR, CBE, FRCP, FRCR

  • “In over 40 years of fundraising… I have never seen a cogent easy to read explanation of the elements of the profession I have practised until now.”

    — IAIN MORE, FOUNDER, THE MORE PARTNERSHIP

  • “I love the style of this book. Perfect for new governors, trustees, board members and new staff.”

    — DAVID RIDER, DIRECTOR OF DEVELOPMENT, MERCHISTON CASTLE SCHOOL